As an independent contractor, I provide virtual assistance and marketing strategies with over 10 years of experience, driving growth for coaches, startups, and SMEs. I specialize in scaling online businesses through my core services: Social Media Management & Growth Strategy, Lead Generation & Conversion Optimization, Analytics & Performance Optimization, Marketing Automation & CRM Management, Content Creation & Strategic Marketing, and Website Management & SEO. Operating individually, I collaborate with select freelancers and suppliers for specialized tasks, ensuring premium results without agency complexities.
Since 2015, I have supported diverse clients, from government entities to small enterprises, in crafting effective narratives. My transition from corporate positions has equipped me with resilience in navigating uncertainties, financial demands, and innovative requirements. My professional background includes roles such as Communications and Documentation Head at PR in Motion (2016-2019), where I secured ₱8M+ in project approvals across retail, hospitality, tourism, and service sectors, leveraging analytics and content strategies.
With practical expertise, I have contributed to initiatives in sustainability, education, healthcare, and related fields, prioritizing authentic engagement and measurable success. I approach each collaboration with a focus on client needs, integrating creativity and analytics to address competitive environments—accounting for variables such as market fluctuations or resource limitations.